Seven Co-Founders, Huh?
Conventional wisdom has it that startups founded by teams fare better than those started solo. Some investors, in fact, refuse to back the latter.
The Boston-based media and entertainment start-up ROTU should, by all measures, be rolling in dough. After all, it was started by a team of seven and has been around almost a decade. Add to that a string of early successes, including a gig at Boston’s prestigious Symphony Hall, and you would think ROTU was following closely on the heels of entertainment giant Cirque de Soleil.
Don’t get us wrong, ROTU could be on track to becoming a household name in entertainment, like, say, DreamWorks, The WB, and Spacehog. (OK, well, maybe that last one’s not the best example — though, you’ve got to admit that “Cruel To Be Kind” had a catchy tune). But, it may be a stretch to say they are on the heels of The Cirque.
Alas, seven is a big number when it comes to co-founders. You have to expect that most startups will go a few pivots before finding their niche. Try it with seven co-founders, and the number goes up exponentially.
Join the team from Failure - the Podcast as they wind their way through ROTU’s story with co-founder Jason Parks. He and the company are onto something, now. Is it the siren song of another pivot, or have they landed on something truly big?